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20 Best Influencer
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in 2023

Looking to hire Influencer freelancers with the perfect set of skills for your next project? Work with the world's best freelancing talent on Contra.

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Haley Hoffman's avatar
Top Independent

Haley Hoffman

Brooklyn, NY, USA

Marketer + Social Media Specialist 📲

Recommended 1x
Gayle Cariño's avatar
Top Independent

Gayle Cariño

Philippines

UGC & Content Creation for Growth

Recommended 8x
Paula | Land it's avatar
Top Independent

Paula | Land it

Valencia, Spain

Being creative can be strategic ✨

Recommended 2x
Cori Hanna's avatar
Top Independent

Cori Hanna

Chicago, IL, USA

Viral Content Creator & Social Media Manager

Recommended 2x
Celia Mesa's avatar
Top Independent

Celia Mesa

Barcelona, Spain

Bringing Brands to Life with Humanized Content ✨

Recommended 4x
Kerizma  Branding 's avatar

Kerizma Branding

United States

The Brand Devlopment & Investment Management Firm

Recommended 1x
Brianna Payne's avatar
Top Independent

Brianna Payne

Tucson, AZ, USA

Model & Content Creator

Recommended 6x
Olivia Kelliher's avatar
Top Independent

Olivia Kelliher

Nashville, TN, USA

Balancing creativity & entrepreneurship 🚀

Tumpale Mwakasisi's avatar

Tumpale Mwakasisi

Chicago, IL, USA

Social Media Content Creator & Influencer

Sydney Bostick's avatar

Sydney Bostick

New York, NY, USA

Influencer Marketing Pro + Social Media Manager

Sofia Solis's avatar

Sofia Solis

New York, NY, USA

Optimizing Growth with Social Media Management

Gino Palacios's avatar

Gino Palacios

New York, NY, USA

LGBTQ+ TikTok Creator: Engaging UGC & Promos!

Recommended 1x
Deanne Mae Razonable's avatar

Deanne Mae Razonable

Philippines

3+ Years Social Media Specialist

Ademola Ibitayo's avatar

Ademola Ibitayo

United Kingdom

Delivering Digital Solutions with the Human Touch.

Recommended 1x
Cihan Tamti's avatar
Top Independent

Cihan Tamti

Bochum, Germany

Let's make your Brand memorable!

Matthew Agunloye's avatar
Top Independent

Matthew Agunloye

Los Angeles, CA, USA

Social Media Management + Brand Strategy™️✨💻

Sumi Li's avatar

Sumi Li

Toronto, ON, Canada

7+ Years of Experience in Marketing & Social Media

Haley Piker's avatar

Haley Piker

San Antonio, TX, USA

Peace + Clarity for Business Owners

Felice Asson's avatar

Felice Asson

Port St. Lucie, FL, USA

Social Media Expert for Influencers & Brands

Common projects for Influencers

Brand Awareness Campaigns: Influencers can create content that highlights your brand or product, reaching a wide audience and increasing brand recognition.

Product Launches: If you're launching a new product, influencers can generate excitement and anticipation among their followers.

Sponsored Content: Influencers can create sponsored posts or videos featuring your product or service.

Event Promotion: If you're hosting an event, influencers can help drive attendance by promoting it to their followers.

Brand Ambassador Programs: Long-term collaborations where influencers regularly feature your brand in their content.

Contests and Giveaways: Influencers can host contests or giveaways featuring your product, driving engagement and excitement.

Tips for working with and hiring Influencers

Define your marketing goals

Before hiring an influencer, you should have a clear understanding of what you want to achieve with influencer marketing. Whether it's increasing brand awareness, driving traffic, or selling a product, your goals will guide the influencer's content creation.

Choose the right Influencer

Not all influencers will be a good fit for your brand. Review their online presence, the quality of their content, their audience demographics, and their engagement rates. Make sure their audience aligns with your target market.

Set clear expectations

Communicate your marketing goals, brand guidelines, and desired deliverables to the influencer. Provide a brief that outlines the key messages, hashtags, and any specific requirements for the content.

Monitor and communicate

Stay in touch with the influencer throughout the campaign. Provide feedback, address any issues, and monitor the performance of the content. All communication and feedback should be done through Contra to maintain a clear record.

How to hire Influencers

Define your goals

Before you start your search for an influencer, define what you want to achieve with your influencer marketing campaign. This could include increasing brand awareness, driving traffic to your website, or promoting a new product.

Post a detailed opportunity

Create a detailed opportunity on Contra that includes information about your brand, the campaign goals, the type of content you want the influencer to create, and any specific requirements or guidelines.

Review applications and profiles

Review the applications you receive and the profiles of potential influencers. Look at the quality of their content, the demographics of their followers, their engagement rates, and any past influencer marketing campaigns they've worked on.

Conduct interviews

Interview potential influencers to learn more about their content creation process, how they engage with their followers, and how they measure the success of their campaigns.

Negotiate and make an offer

Once you've found the right influencer, negotiate the terms of the campaign and make an offer through Contra. This will include details of the campaign, the deliverables, the timeline, and the payment terms.

3 questions to ask when interviewing Influencers

1. Can you share examples of past influencer marketing campaigns you've worked on and the results they achieved?

2. How do you approach content creation to ensure it aligns with a brand's identity and goals while resonating with your followers?

3. How do you measure the success of your influencer marketing campaigns?

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Why Clients trust Contra

The quality of independents on Contra is top-notch, and the onboarding process is one to model. Being able to speak with a team member to truly understand what we needed as well as offer suggestions of talent in the network was a whole new experience for me.

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Switchboard
Live Streaming Platform

Love, love, love. Contra is an amazing place to find flexible, creative talent. The process of getting to know independents through their profiles was incredibly easy and fast.


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Almanac.io
Platform for Async Collaboration

The talent I find on Contra has been excellent. But aside from that, Contra’s community differentiates Contra from other freelancing platforms. I love the responsiveness of the Contra team, and how invested they are in your success. I actually pay freelancers I’ve found outside of Contra through Contra because I love the platform so much, especially that they don’t take a cut of your payment.


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Grounded Insights
UX Research Consulting Firm

I used to waste hours trying to find talent. Switching to Contra was 10x on my time, energy and money as an Entrepeneur and Creator. Lauren was a perfect fit from day one, and I couldn’t have found someone of this calibor without Contra.


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Stan
Creator Store

I can vouch for Contra that it is a great hiring tool. I shoot my shot and the candidates I keep seeing are incredible.The process took minutes and the support I always get from their team is 10/10.


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Cecilia Reusch
Community Strategist

Freelancers on Contra come across very professionally. They actually seem to read your job posting and have directly relevant skills, which isn’t always the case on most other freelancer sites. On Contra, freelancers who matched with my job seemed to have the relevant skills I was seeking.


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Joseph Liu
Career Consultant
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Frequently asked
questions

An Influencer is an individual who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience. They have a following in a particular niche, which they actively engage with.

An Influencer is an individual who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience. They have a following in a particular niche, which they actively engage with.

A freelance influencer collaborates with brands to create and share promotional content with their followers. This can include posts, videos, stories, and live streams on their social media platforms. They use their creative skills to present the brand's offering in a way that resonates with their audience.

Hiring an influencer on Contra gives you access to a diverse range of influencers from various niches. You can review their portfolio, negotiate terms, and handle contracts and payments all in one place, commission-free. It's a simple and efficient way to run your influencer marketing campaigns.

You can post an opportunity on Contra outlining your requirements and influencers who match these requirements can apply. Alternatively, you can browse through the profiles of influencers and invite those you are interested in to apply.

Projects that require influencer skills often include brand awareness campaigns, product launches, sponsored content, event promotion, brand ambassador programs, and contests or giveaways.

The cost of hiring an influencer on Contra can vary based on the influencer's experience, follower count, and engagement rate, as well as the scope of the campaign. Generally, influencer marketing freelancers on Contra charge between $50 and $100 per hour.

Freelance influencers on Contra get paid either per project, per hour, or per milestone, commission-free. Clients must pay a minimum of $250 or $25 an hour to post an opportunity on Contra. The payments for each milestone will be released after the client approves the deliverables for that milestone, or automatically within three days.

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